Designing brands that are seen,
felt, and remembered.
Your brand is more than just a business; it’s a story waiting to be told. Let’s bring
it to life with purpose, so it captures both hearts and minds.
Your brand is more than just a business; it’s a story waiting to be told. Let’s bring
it to life with purpose, so it captures both hearts and minds.
Your brand is more than just a business; it’s a story waiting to be told. Let’s bring it to life with purpose, so it captures both hearts and minds.
Whatever stage your business is in, it’s time to address the challenges holding it back.
Creating a brand isn’t just about launching a business; it’s about shaping a vision that inspires change, influences industry, and stands the test of time. With every element crafted thoughtfully, your brand becomes a movement, a mindset.
Consider this the starting point for a brand that doesn’t merely fit into a space but redefines it. Together, we’ll build a brand that embodies your boldest dreams and leads with purpose.
Transforming a brand is more than an update – it’s a revival. It’s about rediscovering your brand’s essence and elevating it to resonate in today’s ever-changing world. Your brand needs to stay true to its roots while reaching new heights, connecting with audiences in fresh, memorable ways.
Let’s uncovering its unique voice and positioning it to not just keep up, but to lead. Consider this the start of your brand’s new chapter.
Your brand feels pieced together rather than unified. You want everything from visuals to messaging to feel consistent and intentional.
You’re attracting clients who aren’t quite the right fit. You want to build real connections with people who genuinely love what your brand stands for, who share its vision, values, and purpose.
Your business has a unique story, but you worry it’s getting lost in a crowded market. You want a brand that not only makes a lasting impression but also stands out with a strong positioning – one that clearly differentiates you from the competition.
Beyond recognition, your brand resonates with people. It evokes emotions, giving people a compelling reason to not just like your brand, but to love it, advocate for it, and integrate it into their lives.
A well-positioned brand earns trust effortlessly. It reassures your audience, making it their first choice repeatedly, and builds loyalty that turns customers into lifelong fans.
Your brand becomes crystal clear in its identity and messaging, making it easy for people to understand who it is, what it stands for, and the value it offers—creating a strong sense of trust with your audience.
Your brand feels pieced together rather than unified. You want everything from visuals to messaging to feel consistent and intentional.
You’re attracting clients who aren’t quite the right fit. You want to build real connections with people who genuinely love what your brand stands for, who share its vision, values, and purpose.
Your business has a unique story, but you worry it’s getting lost in a crowded market. You want a brand that not only makes a lasting impression but also stands out with a strong positioning – one that clearly differentiates you from the competition.
Beyond recognition, your brand resonates with people. It evokes emotions, giving people a compelling reason to not just like your brand, but to love it, advocate for it, and integrate it into their lives.
A well-positioned brand earns trust effortlessly. It reassures your audience, making it their first choice repeatedly, and builds loyalty that turns customers into lifelong fans.
Your brand becomes crystal clear in its identity and messaging, making it easy for people to understand who it is, what it stands for, and the value it offers—creating a strong sense of trust with your audience.
The Awakening Brand Experience is a blend of strategic design, creativity, and the pursuit of building timeless brands. This process is designed to transform brands by grounding them in a strategic foundation, ensuring they are positioned to lead in their market with confidence and purpose.
The Brand Strategy phase dives into your brand’s core – business, audience, value proposition, and story. Through collaborative workshops and research, we uncover its essence and soul, ensuring a strong foundation that guides future decisions with intentional direction.
With a solid foundation, the brand’s identity is crafted—both visual and verbal. Every element, from the logo to the color palette, is designed to reflect the brand’s core values and emotions. At the same time, a distinct verbal identity is developed, defining tone, message, and key phrases. This phase ensures the brand is both visually impactful and communicatively consistent.
This is the culmination of your branding journey – a cohesive, impactful brand ready to make its mark. I’ll guide you through its application across all touchpoints and provide a comprehensive brand package with assets and a detailed guide, ensuring consistent and confident implementation as you grow.
Transforming your business into a brand.
Transforming your business
into a brand.
I work as an extension of your team, blending seamlessly with your vision. There’s no “you and me”- just us. This collaborative environment unlocks the true potential of your brand.
My commitment is to provide not only excellent results but also a deeply rewarding and transformative experience that leaves you feeling inspired and confident about the future.
I’m dedicated to helping your brand grow, adapt to the market, and stay true to what it stands for. I’ll be by your side throughout the journey, ensuring your brand evolves in line with your ambitions.
I loved the whole
experience with Inês!
"Even before sending the proposal, we had a meeting where she explained the whole methodology, which helped me understand the whole process. She was always available and extremely empathetic and dedicated. The result far exceeded my expectations. Inês is very talented and has an enormous capacity to reproduce what we envisioned. She's a detail person. And details make all the difference.”
The process from start to finish was very smooth.
“It was an awesome experience!
I just have to congratulate Inês on her excellent work and wish her the best of luck in the future! We're really excited about the future now with our new image and strategy, we're speechless. It far exceeded our expectations, much more than we imagined, it was perfect."
I highly recommend Inês to anyone looking to be disruptive and original.
“Inês created a design for the Fels Natural packaging that truly represents the essence of my new products. She is anincredibly efficient and effective professional who is deeply committed. She not only conducted market research and the graphic work, but also made the right connections to bring her designs to life.This dedication saved me both time and money.I am extremely happy with the final result."
This link with Inês is a
partnership with a future.
“It was a great experience. Inês was always very helpful, from the start she was transparent with us, sharing her visions for the brand. And the best thing was to see that she was able to put those visions into practice, resulting in a final product that we were very pleased with.Inês exceeded our expectations.We can see that this link with Inês is a partnership with a future to give personality to our projects as a sports association for children and young people.”
I loved the whole
experience with Inês!
"Even before sending the proposal, we had a meeting where she explained the whole methodology, which helped me understand the whole process. She was always available and extremely empathetic and dedicated. The result far exceeded my expectations. Inês is very talented and has an enormous capacity to reproduce what we envisioned. She's a detail person. And details make all the difference.”
The process from start to finish was very smooth.
“It was an awesome experience!
The process from start to finish was very smooth and organized. I just have to congratulate Inês on her excellent work and wish her the best of luck in the future! We're really excited about the future now with our new image and strategy, we're speechless. It far exceeded our expectations, much more than we imagined, it was perfect."
I highly recommend Inês to anyone looking to be disruptive and original.
“Inês created a design for the Fels Natural packaging that truly represents the essence of my new products. She is anincredibly efficient and effective professional who is deeply committed. She not only conducted market research and the graphic work, but also made the right connections to bring her designs to life.This dedication saved me both time and money.I am extremely happy with the final result."
This link with Inês is a
partnership with a future.
“It was a great experience. Inês was always very helpful, from the start she was transparent with us, sharing her visions for the brand. And the best thing was to see that she was able to put those visions into practice, resulting in a final product that we were very pleased with.Inês exceeded our expectations.We can see that this link with Inês is a partnership with a future to give personality to our projects as a sports association for children and young people.”
The timeline for a branding project can vary depending on its complexity. On average, a branding project takes between 2 and 4 months to complete. I will provide a detailed project timeline in the proposal after our initial consultation.
I believe every brand is a story waiting to be told – one that creates meaning, inspires, and becomes a part of people’s lives. My approach combines strategic thinking, creative vision and a deep understanding of what makes your business unique. Whether you’re starting fresh or looking to evolve, I bring not only expertise but a collaborative spirit, working closely with you to create a brand that’s authentic, impactful and built for growth.
I do not offer standalone logo design services. A logo is just a small part of a complete and well-structured brand project. My focus is on providing solutions that ensure all elements work together cohesively, creating a strong and memorable brand. If you’re looking for more than just a logo and are interested in a strategic and transformative branding process, I would be happy to discuss your needs in more detail.
Your involvement is vital throughout the branding process. I believe in collaboration, and your insights will guide key decisions. From workshops to feedback sessions, we’ll work together to uncover your brand’s essence and ensure every element aligns with your business vision. This partnership is a truly personalized experience, ensuring the final result feels authentic, impactful, and perfectly tailored to your brand’s needs.
Getting started is easy! Reach out to me through the contact page on my website or email me directly at hello@insantunes.com. We’ll arrange an initial consultation to discuss your vision, goals, and project requirements. From there, we’ll outline the next steps and start creating a plan to bring your brand to life.
Yes, indeed! I’m in Portugal, but nowadays it’s easy to get in touch online thanks to video calls, email and social media, which makes it possible to develop branding projects for brands all over the world. There are no barriers!
I loved the whole
experience with Inês!
"Even before sending the proposal, we had a meeting where she explained the whole methodology, which helped me understand the whole process. She was always available and extremely empathetic and dedicated. The result far exceeded my expectations. Inês is very talented and has an enormous capacity to reproduce what we envisioned. She's a detail person. And details make all the difference.”
The process from start to finish was very smooth.
“It was an awesome experience!
I just have to congratulate Inês on her excellent work and wish her the best of luck in the future! We're really excited about the future now with our new image and strategy, we're speechless. It far exceeded our expectations, much more than we imagined, it was perfect."
I highly recommend Inês to anyone looking to be disruptive and original.
“Inês created a design for the Fels Natural packaging that truly represents the essence of my new products. She is anincredibly efficient and effective professional who is deeply committed. She not only conducted market research and the graphic work, but also made the right connections to bring her designs to life.This dedication saved me both time and money.I am extremely happy with the final result.”
This link with Inês is a
partnership with a future.
“It was a great experience. Inês was always very helpful, from the start she was transparent with us, sharing her visions for the brand. And the best thing was to see that she was able to put those visions into practice, resulting in a final product that we were very pleased with.Inês exceeded our expectations.We can see that this link with Inês is a partnership with a future to give personality to our projects as a sports association for children and young people.”
The timeline for a branding project can vary depending on its complexity. On average, a branding project takes between 2 and 4 months to complete. I will provide a detailed project timeline in the proposal after our initial consultation.
I believe every brand is a story waiting to be told – one that creates meaning, inspires, and becomes a part of people’s lives. My approach combines strategic thinking, creative vision and a deep understanding of what makes your business unique. Whether you’re starting fresh or looking to evolve, I bring not only expertise but a collaborative spirit, working closely with you to create a brand that’s authentic, impactful and built for growth.
I do not offer standalone logo design services. A logo is just a small part of a complete and well-structured brand project. My focus is on providing solutions that ensure all elements work together cohesively, creating a strong and memorable brand. If you’re looking for more than just a logo and are interested in a strategic and transformative branding process, I would be happy to discuss your needs in more detail.
Your involvement is vital throughout the branding process. I believe in collaboration, and your insights will guide key decisions. From workshops to feedback sessions, we’ll work together to uncover your brand’s essence and ensure every element aligns with your business vision. This partnership is a truly personalized experience, ensuring the final result feels authentic, impactful, and perfectly tailored to your brand’s needs.
Getting started is easy! Reach out to me through the contact page on my website or email me directly at hello@insantunes.com. We’ll arrange an initial consultation to discuss your vision, goals, and project requirements. From there, we’ll outline the next steps and start creating a plan to bring your brand to life.
Yes, indeed! I’m in Portugal, but nowadays it’s easy to get in touch online thanks to video calls, email and social media, which makes it possible to develop branding projects for brands all over the world. There are no barriers!
Let’s connect, and you’ll find not just a design partner, but a business ally.
Let’s connect, and you’ll find not just a design partner, but a business ally.
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